About me

• MSc. in Service Systems Design at Aalborg University Copenhagen.
• BSc. Digital Media and Design from the IT-University of Copenhagen

I am a thinker, a do’er, a team player, and a design generalist with expertise in service design. I design end-to-end service systems delivering value to all stakeholders involved, through a design thinking approach.

My goal is to ensure that the needs of people are present in the process of innovation and I firmly believe that empathy is the key to success.

In short:
I design complex service systems with seamless and intuitive user experiences
I facilitate innovation and concept development workshops and processes (for all stakeholders)
I involve users in the process of design (research, ideation, pretotyping, prototyping, tests)
I inspire my surroundings to embrace failures and iterations
I explore new technologies and business models.

Oh, I also write code (HTML5, CSS3) and do graphic/interaction design (In Sketch, Adobe Illustrator and Adobe Experience Design) when needed.


Essentially what I do is: service design, design thinking, user experience design (ux design), human-centered design, and business model innovation and strategy.