Hi, my name is Andreas. I’m 28. Father of one. I work and live in Copenhagen, Denmark, as a trained Service Designer.

This website is considered an introductory service to who I am and what I do. And please, do not hesitate to get in touch.

My background by training is in Service Systems Design (MS.c.) from Aalborg University, and Digital media and Design from the IT-University of Copenhagen (BS.c.).

I consider myself a design generalist with expertise in service design, and flair for both product management and strategic business development.

My experience in business has since 2015 been with Green Tech Challenge, a young company that I co-built and have kept scaling ever since, with the aim of making green business good business. We have now expanded to both Germany, Portugal and soon Finland, and the UK.

I also mentor students and advise staff at Copenhagen Innovation and Entrepreneurship Centre. Lastly, I do public speaking and guest lectures covering topics on design thinking, service design, pretotyping and business experiments, innovation and entrepreneurship.

Furthermore, I mentor and advise thesis students as well as numerous startups on process optimisation, generation and encapsulation of user insights, how to progress confidently and embrace failures, and how to strategise based on insights rather than assumptions.

Service design offers an elastic zoom-in/zoom-out perspective on any context, organisation, problem, product or service. I am capable of zooming in on a specific user, her needs in a specific moment in her daily life. On the other hand I am able to zoom-out and look at overlapping and interacting eco-systems of organisations and services, societies and countries. By being adaptive in my approach, I can apply my process of abductive thinking to anything and everything, and be confident in progressing forward. Moving between the different levels of zoom is what service design brings to the table, alongside more tangible deliverables such as unique user insights, visualisations of customer journeys, personas and service blueprints.

All with the focus of optimising or innovating upon brands and businesses, with all stakeholders involved throughout.

People, sustainability, and impact are my goto words to live by.


Email or call me (+45 29 87 03 42)
Twitter or LinkedIn